While branding is much more than the look and feel of your company, here are a few examples of the visual results of our work. Please contact us to talk about their stories or to discuss how we have helped clients in other industries.
St Mary’s hospital made the commitment to go through a major rebranding effort to kick off a years-long construction and remodeling effort. They are an excellent example of brand development with a consistent look, feel, tone, and degree of customer care and experience throughout the organization-wide initiative.
The St. Mary’s Foundation carefully and methodically incorporated the St. Mary’s brand leaving no doubt about who would benefit from a contribution to this organization.
Advertisements such as this full page magazine ad were prominent throughout the city publications to promote the newly remodeled St. Mary’s St. Mary's Family Birth Center and NICU. The look and feel weren’t the only consistent elements. They also stayed true to their commitment to feature only real patients in all materials - with the full consent of the patients, of course!
St. Mary’s Hospital and Foundation seamlessly promoted the construction of the new family birth suites and NICU through cross promotion. This look, feel, and message was used across all materials at the time including billboards, tv ads and other advertising, greeting cards, and posters. It brought the focus directly to the point: happy, healthy babies.
When St. Mary’s hospital remodeled the family birth suites and NICU, they built on the already strong brand and had the leeway to add personality into the message without losing their reputation of quality.
How do you promote beautiful office space at a time when there was more inventory than customers? A competitive price certainly gives you the advantage. For more of this story, click on some of the other materials for Esser Place.
Recycling buildings (the description from one of the company’s owners) into beautiful, functional, and desirable office space is a challenge when it is done at the height of a recession. So this company went the extra mile to offer more and promote the spaces with personality. They capitalized on prime features such as location, close to both city and rural assets, function, such as showers to cross-promote both its accessibility via bike paths and it’s above the top features, and service, such as a highly professional and friendly building manager.
Brandon Eyes successfully built their brand through the in-store customer experience of the physical environment and friendly professional tone of their staff. By using colors, texture, and messaging tone, they brought the feeling of the customer experience into promotional materials such as this piece. The brand reminded customers that the friendly, professional, and comfortable experience was where they could trust the health and care of their vision.
Fisher & Suhr, PC has remained consistent throughout their brand. This is easily showcased with a clean, professional website to allow the visitor to focus on one thing: their award-winning lawyers and the peace of mind clients will experience working with them.
Building Insight wanted to help clients make the connection right away that this was not your ordinary architectural firm through minimal design with a twist. The architect let his personality shine through his brand throughout the company.
Elevate HR successfully rebranded their company through a dedicated strategy that resulted in a brand that connected their products to customer goals. Contact us for the full story.
Mad Dog’s Eatery fully branded the customer experience before their first customer ever heard of them. They stayed true to the vision of a 1020’s eatery, and projected the experience of an old Chicago-style eatery with simple, delicious food into the store environment, the staff, and all promotional materials. Even their food cart left no doubt the customers were about to enjoy Mad Dog’s delicious food.
Flyer advertising a math conference hosted by Park Academy in Lake Oswego, Oregon. The target audience was teachers and administrators. We utilized a bright color palate to catch the eye on Bulletin Boards.
Advertisement for Park Academy, a sponsor of the International Dyslexia Association conference